Planeta Kino

Planeta Kino has expanded beyond a cinema network and developed digital online services. And Spiilka worked on updating its brand identity. We stripped away everything unnecessary and kept only three signature colors.

Together with Dmytro Rastvortsev, we created a variable font referencing the Ukrainian magazine ‘Kino.’ We strengthened the logo, especially its rounded shapes — now the brand has its own signature forms and characters. We also helped the team organize the chaos while preserving the signature Planetа Kino spirit.