Mo?
The tastiest packaging design for the most minimalistic ice-cream
Naming · Brand identity · Packaging design · Communication materials
M&O are the first two letters of the world morozyvo (ice-cream — ukrainian).
We decided to build the communication on these two letters to stay in line with brands minimalistic approach. The name Mo? turned into a invitation to taste in ice-cream, and the eloquente answer Mmmm...Mo! — became its motto.
This project received the Best of the Best Reddot award in Communication Design category.
More about project
Have a project?
Drop us a line to: hello@spiilka.com