Redesign of the Appstore Top-10 sport and fitness application family.
Brand identity · Mobile concept · UI · UX · Wireframing
BetterMe is a family of fitness and health app that is in the Top 5 by the number of downloads in the world.
We interviewed hundreds of people from different countries, learned their pains and needs, and figured out how to turn а cool BetterMe product into a really cool brand, taking care of its diverse multi-million audience.
Based on new positioning and identity, we refreshed flagship products of brand.
BetterMe Weightlss — top-10 app in the world App store with more than 50 million download. And BetterMe Meditation, which retention rate has increased in 1,5 after our redesign.
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